Real estate logo design in Delhi

In This Blog we are showing all logo related to real estate company who design by VIDAAN team. And we describe the concept behind logo and what is the story behind each and every logo. 

This post about all logo related to Real estate sector and our team design this logo with some good meaning and beautiful concept. We are taking time when we design logo because we are not just making logo for your company. We are trying to define you in your logo , some good message coming from your logo. We always want that your logo very unique because it is very easy to create a picture in your mind that this is very nice logo.

And no body can define what is best logo but every body says that a good concept behind your logo. 

For know more about Our Work : See our Logo Design Portfolio

When You like it and call us . 

The 5 Different Logo Design Styles: Which Type Fits Your Brand?

Where would McDonald’s be without their golden arches, UPS without their brown shield emblem, or Coca-Cola without their iconic cursive script? Each of these logos perfectly encapsulates the associated brand, and yet, each is an entirely different type of logo design.

The same way that food falls into basic food groups, logos fall into 5 basic styles, each with their own unique strengths and weaknesses. Here’s a definition of each logo type, along with some tips on how to choose one that properly represents your company.

Want some help deciding which logo style will work best for your brand? Our logo services team will evaluate your brand and create an original logo that speaks to its core identity.

1. Wordmark (Text)

In a recent study of logos belonging to the top 100 brands in the world, 37% of them consisted only of text, often stylized using a unique font. These are known as wordmarks or sometimes logotypes(since they are logos composed entirely from “type”).

Wordmarks work best when the name of the company is very distinctive. Google has a simple, minimalist logo design, but it works for them in part because their name is so quirky and memorable (not to mention short). The same can be said for Yahoo, Pinterest, and other brands that use relatively simple text as their company logo.

Text-only logo styles are an excellent choice for smaller companies who are just getting their feet off the ground. When getting the word out about your business is crucial, it’s not a bad idea to have a logo that very clearly communicates the name of your company.

2. Lettermark (Initials)

Simplicity is key when creating a logo, andlettermarks are about as simple as it gets. They’re similar to wordmarks in that they’re comprised of text, but highlight the company’s initials rather than their full name.

This can be handy if your organization’s name is difficult to pronounce or especially long. After all, “IBM” makes for a much catchier and more concise logo than “International Business Machines.” When you know that you’ll have minimal space available for branding (like when working with a very small product), lettermarks are a good way to save on size and still provide an indication of your brand’s name.

Additionally, using a lettermark logo design assigns equal visual weight to every word in the name of your company, which may make them easier for customers to remember. “EA” acts as a simple mnemonic device that helps to familiarize people with the “Electronic Arts” brand.

3. Brandmark (Symbol or Icon)

A symbol can express certain ideas much more effectively than text. Think of how well traffic signs are able to associate images with information (“merge left,” “school crossing,” and so forth) and, without a single word, compel you to take action (hopefully).

In the same way, brandmark logos (which consist only of a symbol or icon) can give your audience a clear representation of your company’s identity without the use of words or letters.

This makes them very useful for global companies, since consumers in other countries can associate the logo design with an identity regardless of what languages they understand.

For a brief period, the musical artist presently known as Prince was entirely branded with a symbol and no name.

They’re also helpful when the name of your company is very long and doesn’t lend itself well to an abbreviated lettermark; a group called the “Pediatric Ophthalmology Organization” might prefer a brandmark that doesn’t draw attention to their unfortunate acronym.

However, a brandmark logo type can be a risky move. Since it’sonly a symbol, a person looking at it won’t be able to see your company name (unless maybe you’re The Company Formerly Known as Prince). That means it might not be the best choice for a new startup or a smaller company that’s trying to get people more familiar with their brand.

Note that in that same study of the world’s top 100 brands, only 6% of them consisted solely of a symbol, suggesting that this type of logo works best for very high-profile companies that are influential enough to be widely recognized by a symbol alone.

4. Combination Mark (Text and Symbol)

56% of the top brands’ logos incorporate both text and a symbol.Combination marks (occasionally known as iconic logotypes) are the best of both worlds, so it makes sense that they’d be so popular; they spell out the name of a company while simultaneously associating it with a visual icon.

Because combination marks are more complex, they require more time and thought to design effectively. But that extra work gives you a logo design that’s more versatile than most. These logo types can often be split apart, giving you the ability to use the text or the symbol independently if the situation calls for it.

From a legal perspective, combination marks tend to be easier to trademark than symbol-only logos, which can often look a bit similar. Making a logo that resembles a red five-pointed star puts you at odds with every other company with a similar registered logo (Macy’s and ReverbNation, to name a couple), but including unique text can help set you apart.

Adding text to your logo can help you distinguish yourself from other companies who may use similar symbols.

5. Emblem (Text Inside Symbol)

Unlike combination marks, which position text and symbols side-by-side, emblems involve placing text inside of a symbol so that the two are practically inseparable.

They tend to resemble the look of an official badge or seal, making them a common choice for government and political organizations, but they’re also used by well-known private companies like Starbucks Coffee and Harley Davidson.

Emblems are a bit on the inflexible side, since they can’t be separated into individual elements the way that a combination mark can. In exchange, you get a more compact logo design that can more easily fit both your graphical symbol and company name into tighter spaces.

Still, you need to be careful with emblem logos, especially when working with print. Since the text needs to be small enough to fit inside of the symbol in the first place, these types of logos may not always print legibly at smaller sizes.

Conclusion

Deciding on a basic logo style should be one of your very first steps in developing a visual brand. Once you decide which type of logo design will work best for your company, you can choose a logo color scheme, font and other details to represent your identity.

Source Article : http://www.companyfolders.com/blog/5-different-logo-design-styles-which-type-fits-your-brand

Just Out - Pramukh

Just out : PRAMUKH

HOTEL INDUSTRY 

Why Cheap Logos Are More Expensive Than You Think

Believe us, we know the temptation to cut costs wherever possible. And at times, it’s definitely the sensible option – is that pricey artisan pasta going to make your spag bol that much better? But then again, there’s the time you bought that £4 pair of shoes and they fell apart after 2 wears. Logos are more like those shoes. A cheap logo will have to be replaced in no time at all, but a good one can last you years.

It’s true that logos don’t seem all that. For the uninitiated, they just look like a little picture. Can’t someone throw that together in 10 minutes? It’s no wonder that people think they should be cheap. Plus, there are some places out there offering you the services of a graphic designer for $5 a pop. Just throw up a Google search for ‘cheap logo’ and you’ll see exactly what we mean. And if you’re a startup approaching a fundraising round, getting a dirt cheap logo can be very tempting.

But, we think there are some big downsides to buying a cheap logo. We’ll run you through them.

Cheap logos undervalue design

People undervalue creative work all the time, but that doesn’t mean it’s ok. Wouldn’t you rather be known as a company who values creativity?

If you’re wondering what we mean about undervaluing, think about it in terms of wages. Say you pay $5 for a logo. That’s not even minimum wage in most places. So you’re assuming the designer is spending less than an hour on your logo, if they’re hoping to make any real profit on the work. But, a good logo is going to take a lot longer than that. Here’s a quick outline of the stages involved in logo design:

Design spec and briefing: Designer meets with the client to talk through their requirements. The designer gets to know the client and their business. (1 hour)

Research: The designer will go away and research the client and their company. They’ll explore the industry that the business is part of, including competitors. They’ll be making note of successful logos that are already established in that industry, and how the new logo will stand apart from its competitors. (2 hours)

Rough concepts and sketches: Now, some rough concepts are made. Often sketched out on paper. These are then sent to the client for their input. (3 – 4 hours)

Mockups: The chosen sketches are refined and fleshed out digitally by the designer, then sent to the client for their input. (2 hours)

Client feedback: The client chooses the final logo, and lets the designer know of any changes they want made to it. This process can sometimes take a few days because it’s not a good idea to choose a logo in a rush. (1 hour contact time)

Final design: The designer finalises the logo and hands over to the client, along with any other files or collateral requested. The project is completed. (2 hours)

So, you’re looking at around 12 hours work total. That original $5 is now 42 cents an hour. Would you be happy with that? Even if we take that cost up to $50, it only works out at $4 an hour. An average hourly rate for a middleweight designer in the USA can be between $65 – $75 (that’s around £50 – £60) – so that’s definitely too cheap.

Okay, so if you hire someone to make you a really cheap logo, realistically they’re not going to do all that work. You’re not even expecting them to. But that leads us to the next monster lurking in the cheap logo closet…

Poor quality

If someone’s getting $5 per job, the only way they can really make money is to work fast. They’ll be churning out logos as quickly as possible. This means they’re going to struggle to make every single one polished. And that’s looking on the bright side. It’s been well-documented that often cheap logos are simply slightly modified stock images or Word Art. In the worst case scenario, they’re just plain old plagiarised.

Again, you might argue that you’re not expecting award-winning design work. But the bottom line is that a logo isn’t something you’re going to use once. It’s a pivotal part of your brand identity and will appear everywhere. It’ll be the icon for your app, probably your profile picture on Twitter and Facebook, as well as plastered all over your website. It’s how people will recognise you. So that cheap logo may have saved you money for now – but like those super cheap shoes – it’s probably not going to stand the test of time. You’ll just end up spending more in the future getting a new one made. It would have been cheaper to just do that in the first place. Especially if you end up paying for a law suit when it turns out your logo was copied off someone else.

The bottom line

The right logo probably isn’t the cheapest option, but it’s worth shelling out for. A cheap logo is a short-term solution to a long-term problem. Just think: if you buy 10 $50 logos over the next few years, you’re better off saving yourself the hassle and spending $500 to start with. Remember Terry Pratchett’s theory:

“The reason that the rich were so rich, Vimes reasoned, was because they managed to spend less money.

Take boots, for example. He earned thirty-eight dollars a month plus allowances. A really good pair of leather boots cost fifty dollars. But an affordable pair of boots, which were sort of OK for a season or two and then leaked like hell when the cardboard gave out, cost about ten dollars. Those were the kind of boots Vimes always bought, and wore until the soles were so thin that he could tell where he was in Ankh-Morpork on a foggy night by the feel of the cobbles.

But the thing was that good boots lasted for years and years. A man who could afford fifty dollars had a pair of boots that’d still be keeping his feet dry in ten years’ time, while the poor man who could only afford cheap boots would have spent a hundred dollars on boots in the same time and would still have wet feet.”

Don’t be the person with wet feet and bad branding. Buy the boots now.

Article source: https://www.twine.fm/blog/should-i-get-a-cheap-logo/

Understanding The Basics Of Responsive Website Design

It is no longer enough to design a website solely for the desktop screen. The growing market of mobile phones and tablets is compelling web designers to reconsider how their work would be displayed on various devices. People are using their smartphones more often than accessing their desktops today. This necessitates a responsive web design.

What Is Responsive Design?

RWD or Responsive Web Design is a design approach that would be allowing the code and the design to respond intuitively to the size of any device’s screen. This implies that you would be getting optimal viewing experience irrespective of the device you are using.

Why Is Responsive Design So Important?

If designers came up with infinite versions of any particular website that would be working effectively for every possible device available to us, the process would be impractical from the point of view of the time and it would prove to be exorbitant. These sites would not be responsive to any technological changes in the future and so site maintenance would prove to be pretty challenging. Use responsive design as it is the best solution for future-proofing your website.

Know Your Audience Preferences Well

The vital factor responsible for the success of a responsive web design is identifying and understanding the preferences of your audience. Find out what device they actually use while viewing your website. You need to have a clear idea about the components of your current traffic. How many of them are tablet users, desktop users, or even the mobile users? It is essential to come up with a website design that is responsive to varying devices. However, it is quite a complicated and challenging affair to design across diverse web browsers. Moreover, there are numerous versions of browsers which require being catered to.

Plan For Both Big & Small Screen Devices

One of the significant factors that are responsible for the success of an intuitive or responsive web design is the capacity to give a better experience to the users accessing the website via mobile devices. Responsive web design should not be restricted to or treated as just a small screen resolution. In fact, responsive web design is advantageous to practically all screen sizes including excessively large displays as well. While designing any web experience, you should not only consider Mobile First as your ultimate goal, you must also keep in mind larger screen sizes.

Arrange Content Differently

Shifting from the typical multiple columns meant for a larger screen to just one column layout meant for a really small screen is the chief characteristic of any responsive site. However, keep in mind that only changes in columns are not enough. Different contents present on your site necessitate different layout approaches.

Scalable Navigation Is A Must

Navigation plays a pivotal role in the development of a responsive website design. Scalable navigation is a must for creating a responsive website. You must understand that what is working exceptionally well for any large device may not perform smoothly on other smaller devices. You cannot just have a constant and a uniform navigation experience across diverse screen sizes. You must concentrate on creating a truly user-friendly navigation all the way.

Article Source: http://www.businesscomputingworld.co.uk/understanding-the-basics-of-responsive-website-design/

Wish You Happy Birthday Kamal

Wish You very Happy Birthday TO You Kamal

5 Mistakes To Avoid In Logo Design

Digital platforms have made it possible for businesses to connect with a global audience, but this heightened visibility also means you need to stand out amidst all the clutter on the web. One way to stand out is by creating a unique and memorable logo. While logo design sounds exciting, it’s no surprise that it can be challenging as well. To help steer you to the right direction, here are the most common mistakes you should avoid when designing your logo.

Following Trends

You might feel tempted to keep up with the latest trends in logo design. For example, this year has seen businesses incorporate broken letters, photographic textures, and geometry into their logos. Don’t forget, however, that trends come and go. What you want for your company logo is to make it timeless. Just think about the logos of the biggest brands in the world. They stand the test of time simply because they were designed without trends in mind.
Using Stock Images

This sounds utterly silly, but so many business owners do it. In an attempt to save money, some entrepreneurs try to create a logo by themselves. There’s nothing wrong about this, especially if you do not have enough resources to hire a graphics designer. You can use an online logo creator that comes with pre-designed logo templates and allows you to create one from scratch. How can you expect your logo to be unique if you only took an image on Google and slapped on your company name? Aside from looking unprofessional, you might also find yourself on the wrong end of a copyright lawsuit.

Overdoing The Design

Yes, there’s such a thing as taking your logo to the extreme. Some add too many details to their logo, thinking that it helps in making it stand out among all others. Sure, you can expect your logo to stand out, but not for the right reasons. A complex design also comes with the disadvantage of losing details when printed in small sizes. You’d do yourself a favor by keeping things simple. Your brand identity can be represented by a simple logo that instantly identifies with your target audience.

Relying Too Much On Color

It’s fun working with different colors, but don’t make the mistake of jumping straight to this step without considering other more important details. Yes, the colors you use on your logo will have a huge influence on how effective it is at conveying the message of your brand. Experts, however, suggest starting with black and white. Through this, you can focus on the core elements of your logo without the distractions color might provide.

Choosing The Wrong Font

Even with the perfect logomark, your logo may prove ineffective if you use the wrong logotype. You absolutely need a logotype for your company. In fact, you can do just fine without a logomark. This highlights the need to choose the right font, one that reflects the marketing message of your brand. Formal messages do well with serif typefaces while script gives your brand an artistic vibe. It’s important to match the font with the style of the logo, but not in a way that they compete against each other.

The logo design process requires a significant time investment, but you can save a lot of time if you avoid the mistakes mentioned above. Remember that your logo will be associated with your brand throughout its life, so it helps if you get it right the first time. 

Read More: https://goo.gl/FT2Yg6